Air So Pure
Air So Pure was founded in 2007 and is a partnership of 14 ambitious pot plant growers. Scientific research has shown that certain types of plants have an air-purifying effect. This has a positive effect on our health. Air So Pure exploits this by offering the purest range of plants.
In recent years, the ambitious growers and the Air So Pure team have strengthened the brand further with great enthusiasm. They collaborate in respect of marketing, product innovation, chain optimisation and promotion-based sales.
About the projects:
Florpartners has been involved with Air So Pure since 2015 and has already made great strides with the club. Air So Pure has a professional team and has developed into a powerful cooperative enterprise. Florpartners provides strategic and operational management. We deal with issues such as: What is important for better collaboration in future? What does the organisation need? What motivates the growers and the team? This input is used to inform division of tasks and to deploy everyone in the right position to enhance engagement. Florpartners specifically devotes attention to the development and motivation of people.
The growers are the face of Air So Pure. As an independent player, Florpartners was selected to fulfil the role of team manager and technical chair of the association. This role enables Florpartners to coordinate the project efficiently, make agreements, fulfil these agreements and thus to make strides together. To ultimately make the brand even more future-proof.
What clients say about Florpartners:
Peet Zwinkels | Grower for Westland Plant
- What is it like to collaborate with Florpartners?
Air So Pure finds it very enjoyable to do business with Florpartners. We can make clear agreements with them and these are fulfilled effectively. - What added value does Florpartners provide for Air So Pure?
Florpartners really helps us grow as a growers’ association. We learn to pursue our goals and manage our organisation the right way.
Ronald van Schie | Brand Manager